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Well that’s a loaded question…. and for something that quite complex, ambiguous, and something that varies greatly depending on industry as well as organizational maturity. But enough excuses / disclaimers! Let’s dive in… Data is scarce, but we do have … Continue reading What is the REAL COST of Digital Transformation
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What’s the first phase of Digital Transformation? Here are a few common approaches and their proponents: Start with Culture Change… as supported by Dion Hinchcliffe, Niall McKeown, and many other Digital Transformation gurus https://dionhinchcliffe.com/ https://www.ionology.com/ Start with Customer & Digital … Continue reading Critical FIRST step most companies MISS when starting Digital Transformation SIMPLIFICATION
With only ~20% of organizations successful in their Digital Transformation (as reported by Forrester / covered in my last article), what are we doing wrong? Well one of the problems is we don’t clearly understand what Digital Transformation is. In … Continue reading 3 Big Ways to fail in Digital Transformation simply by NOT understanding what it really is
Are you ready for Canada’s new Anti-Spam Law / CASL? Will you be compliant for July 1st, 2014? Canadian marketing industry is addicted to SPAM. CRTC prescribed CASL as a cure. Faced with a threat of the largest Privacy related … Continue reading Canada Anti-Spam Law Infographic
I believe there are four types of strategy: Need driven Innovation driven Insight driven Research driven “Strategy Full collection of icons” image via Shutterstock Continue reading 4 Types of Strategy
More than learned skills, great leadership comes from a deep sense of purpose and direction. Continue reading Key to leadership
Adam Outside The Box 